Events

 Upcoming events

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We run events as Social Learning Environments

We describe our social learning environments as a “yoga studio” for practitioners of the Lean Startup and Disciplined Entrepreneurship methodologies.

Event-types-ACADEMY-B.3

The work of these social learning environments focuses on small-group projectspeer coaching, and a non-technical equivalent of pair programming.

One-day Skill Salons

Mastering the Pitch for Startup Funding

How to avoid the 48 “rookie mistakes” that entrepreneurs make when pitching investors and prospective customers

Details below 

Career Pivots for Corporate Refugees

How to plan your entry into the open frontier of entrepreneurship and become startup ready for early stage firms

Details below

Managing Revenue Pipelines in Startups

Operational guidelines, agenda talking-points, deliberate practice, and peer coaching for startup founders

Details below

 

Mastering the Pitch for Startup Funding

How to avoid the 48 “rookie mistakes” that entrepreneurs make when pitching investors and prospective customers

Description

Designed for the professional development of owner-managers, this Skill Salon will assist you in creating the future that you want for you and your new business.

Accomplishments

This program provides a unique opportunity for you to accomplish:

  • Grounded assessment of your startup’s investment readiness
  • Criteria for selecting the most desirable Seed, Angel, and pre-Series A investors who will make a good fit with current situation and business
  • Simple, executable game plan for building a pipeline of future investors, A-team employees, and prospective customers
  • Scripted visual “pitch presentation” for your startup
  • Structured coaching for more effective presentation designs and individual performance.

By the end of the program you will have developed an effective presentation to secure the future of your startup.

Common Mistakes

Your participation in the Mastering the Pitch for Startup Funding will prevent you in making 48 rookie mistakes in these 12 areas:

  • Entrepreneurial imagination and reality distortion: 3 rookie mistakes
  • Strategy and business planning: 5 rookie mistakes
  • Startup management protocols: 4 rookie mistakes
  • Founding team’s ethos, reliability, and “true grit”: 4 rookie mistakes
  • Industry relationship capital and engagement: 5 rookie mistakes
  • Market beachhead selection and timing: 4 rookie mistakes
  • Business traction and scalability: 3 rookie mistakes
  • Customer and product assumptions and testing: 5 rookie mistakes
  • Thriller demo, social proofs, and story: 2 rookie mistakes
  • Investor alignment with growth plans and time horizons: 2 rookie mistakes
  • Presentation design and visual explanations: 3 rookie mistakes
  • Presentation practices: 5 rookie mistakes

Example Mistake #17

Weak argument for selecting a beachhead market of total addressable market demonstrates incomplete business planning, incorrect assumption testing or, worse, poor judgment.

Comments from Initial Participants

Worth every dime. I’m no longer flying by the seat of my pants!”

“Fun, practical, time flew by. Amazed with the progress that we all made.”

“I love the opportunity to practice and get coaching in the follow-on practice sessions.”

Participation Profile

  • Owner-founders of startups that must secure additional capital from:
  • Seed investors, including “family, friends, and fools.”
  • Angel investors
  • Pre-Series A investors
    • First-time or repeat entrepreneurs committed to mastering the design and delivery of pitch-presentations to investors, potential A-team employees, and prospective customers and partners

Individuals who will

  • Engage in small-group projects with fellow practitioners
  • Give and receive supportive feedback from others who you have just met
  • Peer-coach other group members for excellence, positive mood, and momentum
  • Practice a new skill in front of other workshop participants

TOP

 

Career Pivots for Corporate Refugees to Entrepreneurship

How to plan your entry into the open frontier of entrepreneurship and become startup ready for early stage firms

Description

Designed for the professional development of individuals with corporate or professional careers, this Skill Salon will assist you in creating an attainable future in the Era of Disruptive Innovation, Manifolding Possibilities, and Professional Entrepreneurism.

Accomplishments

This program provides a unique opportunity for you to accomplish:

  • Grounded assessment of your readiness to join or co-found a startup with equity and long-term wealth potential.
  • Full consideration of your career options and related demand for professional development.
  • Realistic understanding of startup environments and their patterns of work.
  • Clear, unambiguous sensibility about how you can bring distinctive value and natural genius to discrete situations and contingent needs of startup teams.

Overview

The Skill Salon, Career Pivots for Corporate Refugees to Entrepreneurship, provides a framework, protocols, action plans, and social learning environment to individuals and organizations committed successful startups.

This Skill Salon creates a disclosive space in which participants begin an inquiry into these essential questions:

  • Who AM I today? What are my skills, aptitudes, and work styles? What is my personal life mission, core values, and work-collaboration protocols?
  • What is the optimal fit of my character and sensibilities in various startup situations? How can a Startup You business model canvas frame my value proposition as a knowledge worker, startup contributor, or co-founder?
  • What commitments constrain my range of choices for entrepreneurism? Who or what must I protect or continue to fund?
  • Who must I become in three years? What must define my Professional Identity and Reputation. Into which professional or social networks must I become a member of good standing?
  • What new accomplishments will validate my intended Professional Identity and Reputation? What types of projects, revenue streams, and social proofs will confer others’ trust in me?
  • What must skills and relationships must I cultivate and why? How many hours per week do I invest in a relationship pipeline, conversations, and engagement narratives?
  • What practices and sensibilities must I master to become Startup Ready? What are the crucial habits of minds, moods, skills, business knowledge, and workplace coordination protocols that I must bring to a startup situation?
  • Where can I engage in deliberate practice peers and effective coaches?

Participation Profile

Individuals who plan to JOIN one of the following:

  • Go-go growth enterprises with 20 to 200 employees and the goal of an IPO or acquisition within the next three years
  • Scaling startup rocket-ships with fewer than 20 equity-based employees
  • Startup micro-businesses with some revenue and a search for scaling opportunities

Or, individuals who plan to CREATE their own:

  • Self- or Angel-funded startup with a small group co-founders
  • At-home Internet side-business where you can learn your “startup chops” by creating and running a small, low-cost startup

Skill Salon participants who will:

  • Engage in small-group projects with fellow practitioners
  • Give and receive supportive feedback from others who you have just met
  • Peer-coach other group members for excellence, positive mood, and momentum
  • Practice a new skill in front of other workshop participants

TOP

Managing Revenue Pipelines in Startups

Operational guidelines, agenda talking-points, deliberate practice, and peer coaching for startup founders

Description

Designed for the professional development of owners, co-founders, and Chief Commercial Officers, this Skill Salon will assist you in maximizing your sales lead conversions. This includes social hacks for individuals accountable for revenues without sales-savvy co-founder or a sales team.

Accomplishments

This program provides a unique opportunity for you to accomplish:

  • Visual map of your sales and customer engagement process for B2B and B2C firms.
  • Definition of key conversions in your sales and customer engagement process.
  • Ideal customer personas and data collection profile.
  • Management protocols and talking-points for effective pipeline reviews.
  • Personal introductions to pipeline review partners and peer coaches.
  • Deliberate practice of the 5 Why’s root-cause analysis

22 Common Mistakes for Pipeline Management in Startups

Your participation in the Revenue Pipeline Management for Startups will address to 22 common mistakes these areas:

  • Personal engagement with mission and core values: 3 common mistakes
  • Solo do-it-yourself pipeline reviews: 1 common mistakes
  • Managing disclosive spaces and deal transparency: 2 common mistakes
  • Listening for possibilities and weak requests: 4 common mistakes
  • Managing moods and trigger points: 5 common mistakes
  • Conversations for action and accomplishment: 3 common mistakes
  • Public presentation of deal progressions: 2 common mistakes
  • Alignment with marketing and social media: 2 common mistakes

Example Mistake #11

Listening for obstacles and deficiencies, not invitations and breakthroughs, puts salespeople on the defensive: moods of fear or resentment and a reluctance to request assistance.

Comments

What’s the number one or two most important meeting in a startup? Without exception, it’s the weekly pipeline review. Startups live or die by it.

Managing Director, UK based media and event firms

Participation Profile

  • Individuals with overall accountability for mission-success of the firm and specific accountability for business development, sales, and distribution channels who:
    • Set baseline and go-for-it revenue goals
    • Manage day-to-day sales operations
    • Define pricing and approve deals
    • Train and coach sales people
    • Forecast reliable future revenues
    • Align sales messaging with marketing campaigns and social presences
    • Individuals committed to mastering revenue pipeline management for startups, including first-time or repeat entrepreneurs and professionals who coach or advise them.
  • Skill Salon participants who will:
    • Engage in small-group projects with fellow practitioners
    • Give and receive supportive feedback from others who you have just met
    • Peer-coach other group members for excellence, positive mood, and momentum
    • Practice a new skill in front of other workshop participants

TOP